Claudia and I are working on refining our mission statement. It’s been a learning process and we’re just about finished, all but the very last sentence! Perhaps when it’s completed, we’ll have to share it with you.

I’ve come to realize writing a mission statement is much like brainstorming. It’s a process and you have to stick at it till you come up with something you like.
Like brainstorming, there are strategies that help the process along. Here are three that we are using:
1. Start by supporting each others ideas. There’s nothing more deflating than then putting something out there and then having someone say, “Eh, I don’t like that.” How about saying, “Ooh, I like where you’re going with that. Keep going!” This will help build your momentum.
2. Throw everything out there. Sometimes you need throw a bunch of ideas out there before you get to something good. It’s like you have to get rif of the bad ideas before you get down to the good stuff. But, I guarantee you, if you throw 100 ideas out there, one of them is going to be good. You only need one.
3. Set a deadline and remind yourself it doesn’t have to be perfect. This one I have to constantly remind myself of. I can get so caught up in wanting the mission statement to be perfect that I never end up completing it. Realize a mission statement is something you will revisit and tweak as you go along.
If you’re looking for a more in-depth guide for writing a mission statement and one that we referenced, click here.
Question: What are some tips you use to get your creative juices flowing?



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